The Company is committed to protecting the privacy needs of children, and we encourage parents and guardians to take an active role in their children’s online activities and interests.
Links to Non-Company Web Sites
Types of Information
Non-personal information is data about usage and service operation that is not directly associated with a specific personal identity. The Company may collect and analyze non-personal information to evaluate how visitors use the Company’s web site.
The Company may gather aggregate information, which refers to information your computer automatically provides to us and that cannot be tied back to you as a specific individual. Examples include referral data (the web sites you visited just before and just after our site), the pages viewed, time spent at our Web site, and Internet Protocol (IP) addresses. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. For example, when you request a page from one of our sites, our servers log your IP address to create aggregate reports on traffic patterns and for purposes of system administration.
Every time you request or download a file from the web site, the Company may store data about these events and your IP address in a log file. The Company may use this information to analyze trends, administer the web site, track users’ movements, and aggregate use for other business purposes.
The Company’s web site also may use web beacons to collect non-personal information about your use of our web site and the web sites of selected sponsors or members, your use of special promotions or newsletters, and other activities. The information collected by web beacons allows us to statistically monitor how many people are using our web site and selected sponsors’ sites; how many people open our emails; and for what purposes these actions are being taken. Our web beacons are not used to track your activity outside of our web site or those of our sponsors.
The only personal information we collect is a name and email address for specific aspects related to market card reloads on member only portions of the website. This information is not shared, sold, or otherwise passed on to others.
Members-Only Web Sites
Information you provide on Company’s membership applications is used to create a member profile, and some information may be shared with other of the Company’s individual member representatives and organizations. Member contact information may be provided to other members on a secure web site to encourage and facilitate collaboration, research, and the free exchange of information among the Company’s members, but we expressly prohibit members from using member contact information to send unsolicited commercial correspondence. The Company’s members may be automatically added to the Company’s mailing lists. From time to time, member information may be shared with event organizers and/or other organizations that provide additional benefits to the Company’s members. By providing us with your personal information on the membership application, you expressly consent to our storing, processing, and distributing your information for these purposes.
How We Use Information
The Company may use non-personal data that is aggregated for reporting about the Company’s web site usability, performance, and effectiveness. It may be used to improve the experience, usability and content of the site.